Tobacco company launches “put your lighters down” campaign for Calgary Stampede

For this year's Calgary Stampede, Unsmoke Canada, a campaign run by a major tobacco producer, launched an educational resource encouraging adults to stop smoking and switch to smoke-free alternatives.

Unsmoke.ca

Ahead of the Calgary Stampede happening this weekend, Rothmans Benson and Hedges, one of the largest tobacco companies in Canada, launched an educational campaign to help encourage Stampede goers to quit smoking and switch to less harmful smoke-free nicotine alternatives.

The tobacco company’s “Unsmoke Canada” initiative will run its “Put Your …